Email marketing has a variety of benefits. You can send out valuable content and build trust with your list. You can ask them what they think of your new product, services, or blog posts. And, you can reward them for being loyal to your business. Volkswagen, for instance, sends out emails with free movie tickets several times a year. Starbucks, meanwhile, sends out email newsletters with free drinks during the holidays.
If you want to increase sales, email marketing is the way to go. Emails are cheap, effective, and can help you build customer relationships. Customers appreciate emails with useful tips, birthday gift coupons, and other information. Ultimately, your customers will see the value in your brand and start going to you first. And, email marketing is easy to implement, regardless of your business’ size. Just remember to stay within your budget and send out two or three emails per month.
Another benefit of email is that it is free. Unlike other forms of marketing, you don’t need to pay to send an email or to have someone click on it. You also don’t have to pay to boost your page rank. Boosting your SEO efforts takes time and money, while email marketing doesn’t cost a penny. And you don’t have to pay for mailing and printing costs, and there’s no need to wait months for your page rank to increase. You can send out hundreds or thousands of emails and have a list of email addresses.
